In recent times we have seen an increase in awareness of the (upcoming) shortage of skilled personnel in healthcare, combined with the budget pressure and the doubling in healthcare demand. While keeping the incremental improvements on the table, I really think we should take a different approach as well: figuring out what retail can do for the improvement of health. This not only embarks on a healthier lifestyle but also on the ambition to take a more holistic approach to work from.

Next, to improve the information on nutrition and a healthier lifestyle., I also can see how trained staff, combined with easy-to-use technology like point-of-care diagnostics or point-of-care treatment in the lower part of the complexity of healthcare, could come to the rescue.

But also, where I really see significant potential is in the use of big data and machine learning. The possibilities are endless, and it is an area where I firmly believe that many healthcare organizations have not even scratched the surface yet. The use of data can help to understand the demographics of a population, their preferred channels, and how they want to be communicated with. It can help to understand the cost of care and the outcomes of care and to target areas for cost savings.

Of course, there could be a catch to that:
1. While the use of data may improve understanding of various aspects of healthcare, there is also the potential for misuse of this information.
2. Big data and machine learning are still relatively new fields, and it may be some time before their full potential is realized.
3. Some people may prefer a more traditional approach to healthcare and may not be receptive to changes brought about by new technologies.

But seen from the bright side and the possibilities.
It is important to realize that the healthcare sector is under pressure as never before. The population is aging, and the number of chronic diseases is increasing. At the same time, budgets are tight, and the demand for skilled personnel is growing. In this context, it is essential to explore all possible avenues for improvement, and the use of big data and machine learning may offer a way to achieve significant advances.

The recent launch of Amazon clinics in 35 states is that a blessing or is it an omen? Amazon Clinic will operate in 32 states and provide virtual care for more than 20 common health conditions, such as allergies, acne, and hair loss.
Would this, in years from now, be identified as the beginning of the end of traditional healthcare, or is it a welcome addition to the healthcare landscape? Only time will tell, but one thing is certain: the healthcare sector is on the radar of some big player, no?

What do you think?
Please, let me know in the comments below.

#healthcare #retail #data